Why Every Business Executive Needs to Create an About.Me Profile

If you are like most business executives, you’ve worked long and hard on your Linkedin profile. You have keywords, recommendations, and even (as I do) common misspellings of your name. Check out the profile of Jeff Ogden of Find New Customers.

But there’s one big problem with Linkedin – it’s really wordy.  And it is not visually compelling.  What you really need is something like an online business card.

Think about this challenge. Where can you send people to learn about you?

  • Your Facebook profile? Nah, too informal.
  • Your Twitter bio. Nope, too informal.
  •  Your Linked profile. Duh, too buttoned down. Where can they go?

I suggest you head over right now and create your profile in ( Make it visually stunning with images and graphics. Create hot-links to key online sites. And add buttons for your keys social media links.

Once that is done, add the URL to your signature – like Then share it on social networks. Add it to your byline on your blog too. is a very slick online business identifier. We highly recommend it.

To see a quick intro on About Me, click this link.


Jeff Ogden, the Fearless Competitor, is the founder and president of Find New Customers. He also hosts a weekly marketing show, Mad Marketing TV, in which he interviews top marketing experts each week. He was recently named as one of the Top 50 experts in Sales Lead Management for 2011. He’s also a professional writer and keynote speaker. To contact Jeff, please visit him at or call (516) 495-9350 (office/mobile)





  1. Hi Jeff,
    I can’t thank you enough. I had the best time creating my About. me page. I think it is both informative and ‘remarkable’ (bound to be remarked upon) and ‘unforgettable’. The artist in me definitely took over.

    I’d love to hear what you, the rest of our blogging group and anyone else thinks of it. Speaking of blogging, I just joined the Social Media Examiner Networking Club for Bloggers. There is also a Club for Social Media and Small Business. I highly recommend them to professionals in these areas.

    Alison Gilbert

  2. I love your page. It is a great example of what can be done with an About Me page. Love all the simple social media links too. Great job!

  3. Hi Jeff,
    Thanks so much for your reply. You were an inspiration to me. It actually got my designer creative juices flowing again.
    I started creating my facebook page covers. I have quite a few pages so I am having lots of fun with creative time.
    I am eager to hear what you think of my artwork. In fact, I am thinking I should go into business designing facebook page covers. Why not?
    Take care. By the way, my blog post Saturday will have examples of some of the pages.

    Have a good weekend.


  1. […] Why Every Business Executive Needs to Create an About.Me Profile ( Someone thought you would enjoy this post!ShareEmailPrintDiggLike this:LikeBe the first to like this post. This entry was posted in Bzz!, Random/Misc. and tagged, Facebook, Find New Customers, Kim Woehl – Keller Williams Premier Realty, LinkedIn, Social media, Social Networking, twitter, WordPress.Bookmark the permalink. Leave a comment […]

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